Pregnancy Pillow Market Application To 2026 Estimated By Top Key Players
Pregnancy
pillow is a specially designed pillow to support the changing
contours and curves of the body during pregnancy. It offers support
to various sleeping positions and makes sleeping more comfortable
during pregnancy. It is very useful in the later stages of pregnancy
when sleeping in a normal position becomes a real challenge. During
pregnancy, the body weight increases and it tends to put stress and
pressure on the back, hips, and legs. Pregnancy pillow provides
comfort to body ache. Sleeping side-ways is recommended during
pregnancy for better blood circulation but this might be
uncomfortable for many due to the growing belly. Thus, pregnancy
pillows helps to sleep comfortably in side position and enhance blood
circulation. Pregnancy pillow can be used under the abdomen, between
knees or behind the back to relieve pressure and discomfort.
Pregnancy pillows are available in various densities, depending on
softer or firmer support and are also designed to suit women of
different heights.
Pregnancy Pillow Market: Drivers
Increasing birth rate is expected to boost the
pregnancy pillow market growth during the forecast period. For
instance, in 2016, as per the Central Intelligence Agency (CIA) World
Factbook, the average number of births during a year was 18.5
births/1,000 population, globally.
Furthermore, new product launches is a major
driver for the pregnancy pillow market growth. For instance, in
October 2014, Lotus Leaf Solutions, LLC launched new eco-friendly
Lotus Leaf Pregnancy Sleep System to provide relief to the pregnant
women during nighttime. Lotus leaf pregnancy sleep system is a
therapeutic pillow providing alignment, comfort and stability
necessary for pain relief and quality sleep during pregnancy.
Moreover, increasing incidences of restless legs
syndrome (RLS) in pregnant women is also expected to drive the market
growth. RLS is the most common movement disorder occurring during
pregnancy. For instance, in 2016, as per The National Center for
Biotechnology Information (NCBI), the prevalence rate of RLS in
pregnant women was ranged from 10 to 34%, globally.
Pregnancy Pillow Market: Regional Analysis
On the basis of region, the global pregnancy
pillow market is segmented into North America, Latin America, Europe,
Asia Pacific, Middle East, and Africa.
North America pregnancy pillow market is expected
to witness significant growth over the forecast period, owing to high
presence of major players and rising consciousness for maternal
health care among the pregnant women to avoid pregnancy complications
in this region. Additionally, in 2017 as per the CIA World Factbook
estimations, the average number of births in U.S. was 12.5 per 1000
population.
Moreover, new product launches in the Asia Pacific
region is expected to boost the pregnancy pillow market growth in
this region. For instance, in January 2017, Cozy Bump Corporation
introduced the latest OB/GYN and Chiropractor, an innovative cozy
bump pregnancy pillow. This cozy bump pillow helps pregnant women to
get relief from back pain and also helps the pregnant women to rest
on stomach.
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Key players operating in the global pregnancy
pillow market include Get It, Leachco, My Brest Friend, PharMeDoc,
Naomi Homes, Boppy, Today’s Moms, and Cozy Bump Corporation, and
LotusLeaf Solutions, LLC.
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